Marketing Mistakes to Never, Ever Make
‘A dream doesn’t become reality through magic; it takes sweat, determination and hard work.’ Marketing is imperative for your business to succeed but getting it right can be tricky with so many options and with so many social media platforms.
5 Reasons to Brand Yourself
‘People do not buy goods and services, they buy relations, stories and magic.’ Seth Godin What is your brand, and do you need one? Your brand is what sets you and your business apart from everyone else, and yes you do
Integrity – How SMEs Can Take on the Big Corporations
“One of the truest tests of integrity is its blunt refusal to be compromised.” Chinua Achebe. Integrity seems to be something seriously lacking in our society lately. The news and our social media feeds are full of yet another financial institution